Bank ABC Algeria organized on April 8, 2015 a ceremony gifts to the winners of the third and final draw regarding the first promotional campaign “savings product” launched from 15th September 2014 until 31 December 2014, at El Aurassi hotel, in Algiers.
The winners received attractive gifts (Smartphones, Touch Pad and Laptop) and the best gift was a car “Volkswagen GOLF 7” won by a young boy holding a junior savings account.
The event was widely publicized through several communication Medias: Arabic and French print, internet and televisions,
This initiative was a huge success for the bank, which allowed it to record a significant increase, is the number of savings clients and strengthening its position in the Algerian market.
